Original content. That’s what having your own self-hosted website is all about, right? It’s a platform to open up and share about the topics that interest you and your audience. Of course, it takes a little time to gain an audience then check out Google Analytics for the week/month and see exactly which categories they respond to the most. But the question is if your audience say, only responds to 3 or 4 categories….do you drop the rest and never write about them again?